Big Mood Mega Volume & Lifting Mascara

The base most products are built on. It carries the other ingredients and has no safety concern.

A plant-derived wax from carnauba palm leaves, widely used in cosmetics to provide texture and protective film-forming properties. Extensively documented as safe for topical use.

A naturally occurring fatty acid (also made in the body and found in many foods) used to thicken lotions and help stabilize cleansing bars. It is one of the most well-studied emollient ingredients and is not a meaningful irritant at cosmetic use levels.

A wax ester derived from jojoba oil that closely resembles the skin's own sebum esters, used to soften and smooth skin. Available safety data has not flagged meaningful irritation or sensitization risk at cosmetic use levels.

A common emulsifier and texture-softener made from glycerin and stearic acid. CIR review of this class found no evidence of reproductive, carcinogenic, sensitizing, or phototoxic effects in the studies examined.

A natural, water-soluble polysaccharide gum harvested from the acacia tree, used to thicken and stabilize cosmetic formulations. It has a long history of safe use in personal care products. Very rare contact allergies or sensitivities have been reported in sensitized individuals.

A humectant that draws water into the skin. One of the best-studied, best-tolerated ingredients in personal care.

A water or bran extract of rice containing ferulic acid, small peptides and starches. It is a traditional East Asian skincare staple with some supporting antioxidant and mild-brightening data, but most of that evidence comes from cell or animal studies rather than large human trials, so the "brightening" claims on finished products go further than the direct evidence.

VP/eicosene copolymer is a synthetic polymer of vinylpyrrolidone and the hydrocarbon eicosene, used as a film former and dispersant in sunscreens, hairsprays, and lipsticks to help the product cling to skin or hair and hold up against water and humidity. CIR reviewed it as part of a broader group of vinylpyrrolidone polymers and found no evidence of irritation, sensitization, or other safety signal at the concentrations reported in use.

A buffering agent used in small amounts to maintain or adjust the pH of formulas to keep them skin-friendly. It is not added as an active ingredient but to keep the product at a safe and stable pH level.

A synthetic polymer used to thicken and stabilize cosmetic formulas. The polymer chains are too large to penetrate skin; graded safe by the Cosmetic Ingredient Review and widely used in rinse-off and leave-on products.

A widely used preservative, safe at the legal limit of 1% or less. Often the "paraben-free" replacement.

A cellulose derivative used to thicken and stabilize formulas. It dissolves fully in water and does not separate or settle over time. It is well tolerated and widely used in gels, lotions, and serums.

A glycerin derivative used as a skin conditioner and preservative booster, often paired with phenoxyethanol to allow lower total preservative levels. It has a low irritation and sensitization profile in safety reviews.

A salt used to adjust and maintain the pH of cosmetic formulations. It has no safety concern at typical cosmetic use levels.

A synthetic surfactant widely used to emulsify oils and water in cosmetics. It is well tolerated and has been used safely in cosmetic formulations for decades.

A buffering salt used to maintain stable pH in cosmetic products. It has a well-established safety history in cosmetic use.