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Living Proof · Shampoos

Perfect Hair Day Shampoo

$36·237 ml·Rinse-off
85
Low concern

Why this score

Concern52 / 55
  • Fragrance: watch if sensitive
  • Citronellol: watch if sensitive

How much genuine, cited concern the ingredients carry, weighted by how much of each is likely present and whether the product stays on or rinses off.

Transparency12 / 20
  • Uses an undisclosed "fragrance/parfum" blend, so its scent allergens are hidden.

Whether the full ingredient list, and any fragrance, are actually disclosed.

Formulation restraint21 / 25
  • 5 known irritant or fragrance-allergen ingredients: Fragrance, Limonene, Hexyl Cinnamal, Linalool, Citronellol.

Needless irritant or allergen load for the product type. A clean, purposeful formula scores well without any "free-from" theater.

Scored by PlainBody Editorial against the PlainScore method · Label checked July 2026

What’s inside

WaterGenerally safe

The base most products are built on. It carries the other ingredients and has no safety concern.

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Sodium Lauroyl Methyl IsethionateGenerally safe

A sulfate-free, amino acid-derived surfactant with a mild profile often used in gentle body washes and shampoos. It is well tolerated and formulated to provide effective cleansing with reduced risk of irritation compared to traditional sulfate surfactants.

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Cocamidopropyl HydroxysultaineGenerally safe

An amphoteric (zwitterionic) surfactant derived from coconut oil that works well with other cleansers and is milder than anionic surfactants alone. It is widely used in gentle shampoos and body washes with a good safety profile in cosmetic use.

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Sodium Methyl Cocoyl TaurateGenerally safe

A gentle amino acid-based surfactant derived from coconut oil, used as a primary cleanser in many sulfate-free shampoos and body washes. It is well tolerated and designed to reduce irritation common to harsher sulfonated surfactants.

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Glycol DistearateCommonly feared, low concern

A wax-like ester of ethylene glycol and stearic acid used purely to thicken shampoo/conditioner and give it a pearly opaque look; it has no cleansing or active role. CIR found it non-sensitizing and non-irritating even at high test concentrations, and decades of manufacturer exposure data show no reported health effects.

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Decyl GlucosideGenerally safe

Another sugar-and-fatty-alcohol derived non-ionic surfactant, structurally close to coco-glucoside but made from a shorter (decyl, C10) fatty chain. It is a gentle cleanser generally well tolerated, though a small number of contact-allergy case reports exist, mostly in people with pre-existing skin conditions.

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Sodium Cocoyl GlycinateGenerally safe

A mild amino-acid-based cleansing agent made from coconut fatty acids and the amino acid glycine. It foams less aggressively than sulfates and has no significant safety concerns reported in rinse-off use.

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Behenyl AlcoholCommonly feared, low concern

A long-chain fatty alcohol used to thicken and stabilize creams and soften skin. It is a waxy emollient, not a drying solvent, and is graded low concern in published assessments.

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Propylene GlycolCommonly feared, low concern

A small humectant and solvent molecule that helps other ingredients dissolve and helps skin hold water. It is one of the most studied cosmetic ingredients and is considered safe at the concentrations used in personal care products.

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Coco-GlucosideGenerally safe

A mild non-ionic cleansing agent made from coconut fatty alcohols and plant sugars (glucose). It is widely used in sulfate-free shampoos and gentle cleansers and is one of the least irritating surfactants in common use.

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Polyquaternium-7Generally safe

A positively charged conditioning polymer used in shampoos and conditioners to reduce frizz and improve manageability. It is well tolerated and has been safely used in cosmetics for decades.

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Hydroxypropyl GuarGenerally safe

A modified guar gum used to thicken and stabilize emulsions and gels. It is derived from guar beans and is well tolerated when applied topically. It is common in skincare formulas where a smooth texture is valued.

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FragranceWatch if sensitive

An undisclosed scent blend that can contain dozens of components. The single most common cause of cosmetic contact allergy, and the blend is not itemized, so you cannot see what is in it.

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Sodium HydroxideGenerally safe

A strong alkali used in tiny amounts to adjust the pH of cosmetics to safe, skin-friendly levels. At the pH found in finished products, sodium hydroxide is neutralized and well tolerated.

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Sodium BenzoateGenerally safe

The sodium salt of benzoic acid, used as a preservative in both foods and cosmetics. Decades of safety review support its use at typical cosmetic concentrations, with mild irritation the main reported issue in sensitive skin.

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LimoneneWatch if sensitive

A citrus-scented fragrance component. Fine for most, but it oxidizes over time into a known contact allergen, so it must be labelled in the EU.

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Hexyl CinnamalWatch if sensitive

A jasmine-like fragrance compound frequently used in soaps and lotions. It is one of the 26 EU-designated fragrance allergens, though studies suggest its sensitization potency is comparatively low relative to other listed allergens.

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LinaloolWatch if sensitive

A floral fragrance component and one of the EU-labelled fragrance allergens. Usually fine, worth watching if you react to scented products.

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CitronellolWatch if sensitive

A rose-scented fragrance ingredient found naturally in geranium and rose oil. It is one of the 26 fragrance allergens the EU requires to be labeled by name because a minority of people develop skin sensitization to it, though most users tolerate it without issue.

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Note: this product hides its scent as an undisclosed “fragrance/parfum” blend, so its specific allergens are not on the label.

Lower-concern alternatives

Same category, higher PlainScore.

Cosmetic information for general education, not medical advice. Concern ratings are evidence-graded and cited on each ingredient page. See how we score.