Active Serum
Why this score
Concern45 / 55
- Arbutin: restricted
How much genuine, cited concern the ingredients carry, weighted by how much of each is likely present and whether the product stays on or rinses off.
Transparency20 / 20
- No hidden fragrance blend.
Whether the full ingredient list, and any fragrance, are actually disclosed.
Formulation restraint19 / 25
- 1 known irritant or fragrance-allergen ingredient: Alcohol Denat..
Needless irritant or allergen load for the product type. A clean, purposeful formula scores well without any "free-from" theater.
Scored by PlainBody Editorial against the PlainScore method · Label checked July 2026
What’s inside
WaterGenerally safe
The base most products are built on. It carries the other ingredients and has no safety concern.
Full ingredient details →GlycerinGenerally safe
A humectant that draws water into the skin. One of the best-studied, best-tolerated ingredients in personal care.
Full ingredient details →Butylene GlycolCommonly feared, low concern
A lightweight humectant and solvent similar in role to propylene glycol, used to carry actives and give lotions a lighter feel. CIR has reviewed it and considers it safe as used in cosmetics.
Full ingredient details →Alcohol Denat.Watch if sensitive
A fast-evaporating solvent used to carry actives and give toners a light, "clean" feel; at the concentrations used in classic astringents it can be genuinely drying or irritating with repeated use, especially on dry or compromised skin, though it is not inherently toxic and is a normal, well-studied cosmetic ingredient.
Full ingredient details →ArbutinRestricted
Arbutin is a plant-derived brightening ingredient that is chemically related to hydroquinone and can release small amounts of it in formulation. EU regulators have set new maximum use levels for arbutin and alpha-arbutin in leave-on products because of this hydroquinone-release concern, so products sold there must stay within those caps.
Full ingredient details →PhenoxyethanolCommonly feared, low concern
A widely used preservative, safe at the legal limit of 1% or less. Often the "paraben-free" replacement.
Full ingredient details →Lower-concern alternatives
Same category, higher PlainScore.
Cosmetic information for general education, not medical advice. Concern ratings are evidence-graded and cited on each ingredient page. See how we score.